The Edge Media Group (the new owners of WEKT) was the featured business during Tuesday’s Todd County Chamber of Commerce Lunch and Learn in Elkton.
During the event, President Beth Mann, Director of Business Development Amy Berry, Sales Director Becky Williamson, and WEKT Team Leader John Morgan Francis spoke about marketing small Todd County businesses.
Berry shared six reasons why radio advertising will not work for local businesses.
Williamson talked about digital marketing and how it has to stand out as people see thousands of digital ads daily. She added on average people will look at an ad for just 0.7 seconds.
Francis said radio and digital marketing cover your advertising bases when looking to promote locally-owned businesses.
You can learn more about advertising for your business by visiting theedgemediagroup.net.